Roundabout: AI-Powered Micro-Influencer Marketing

Roundabout is an AI-driven platform simplifying influencer marketing for brands and agencies. It streamlines the entire process, from creator identification to campaign analysis, offering a budget-friendly and data-driven approach.

Features

• AI-Powered Creator Discovery: Identify optimal micro-influencers across diverse niches.
• Campaign Planning & Execution: Develop, launch, and manage campaigns efficiently using provided templates.
• Comprehensive Campaign Briefs: Detailed briefs for influencers include storytelling guidelines, shipping information, and deadlines.
• Content Production Streamlining: Simplify content creation and management.
• In-Depth Performance Tracking: Monitor key metrics and make data-driven adjustments for improved results.
• Content Approval & Control: Maintain full control over content before publication.
• Transparent Pricing: Budget-friendly pricing based on content pieces, influencers, and desired outcomes, with no hidden fees or subscriptions.
• Strategic Support: Receive expert guidance throughout the campaign.

Benefits

• Reduced Complexity: Simplify influencer marketing, saving time and resources.
• Data-Driven Decisions: Optimize campaigns based on real-time performance data.
• Cost-Effectiveness: Tailored pricing ensures budget-friendly campaigns.
• Increased Control: Maintain full oversight of the entire process, from creator selection to content approval.
• Improved Results: Achieve greater campaign impact through strategic planning and execution.

Use Cases

• Brands: Execute effective micro-influencer marketing campaigns across various industries.
• Agencies: Streamline workflow and enhance client campaign performance.

Roundabout empowers users with the tools and insights needed to achieve impactful and cost-effective influencer marketing campaigns.