Eyrene: Revolutionizing In-Store Merchandising with AI

Eyrene is a powerful AI-powered digital merchandising tool designed to optimize on-shelf product presence. Leveraging patented mobile image recognition technology, it provides real-time, accurate insights into store conditions without internet connectivity or manual data entry. Compatible with both Android and iOS devices, particularly budget models, Eyrene empowers sales reps and merchandisers to work more efficiently.

Key Features

• Patented Offline Image Recognition: Accurately identifies products, pricing, promotions, equipment, and POS materials.
• KPI Engine: Calculates key performance indicators (KPIs) such as share of shelf, on-shelf availability, out-of-stocks, brand blocks, and planogram compliance.
• Web Portal: Offers centralized data visibility and management of field staff activities, including tasks, visits, and photos.
• BI Dashboards (Power BI Embedded): Provides insightful data visualizations for web users.
• Robust Integrations: Supports various integration scenarios (server-server, mobile-server, mobile-mobile) via APIs for raw data access.
• Supervisor Mode: Enables supervisors to monitor subordinate visits, view results, and assign tasks.
• Professional Services & Support: Includes customization options and multilingual technical support.

Benefits

• Significant ROI: Customers report at least a 10x return on investment, driven by increased sales, reduced audit times, and lower costs.
• Improved Accuracy & Speed: Real-time, accurate data collection leads to faster decision-making and more effective merchandising strategies.
• Enhanced Efficiency: Automates data collection, minimizing manual effort and reducing errors.
• Scalability & Transparency: Easily adapts to growing needs while providing clear and accessible data.

Use Cases

• Shelf Audits: Quickly and accurately assess product placement, pricing, and promotions.
• Price Audits: Ensure accurate pricing and identify discrepancies.
• Planogram Compliance: Verify that products are shelved according to planograms.
• Sales Performance Monitoring: Track key metrics to optimize sales strategies.

Eyrene delivers superior in-store visibility and optimized merchandising, leading to significant improvements in efficiency and profitability.